As most of the website administrators, association Latvian Medicines Verification Organisation (LZVO) collects data about the visitors of, thus learning how the website is useful and how it could be improved.

The LZVO practice of data collecting is defined by this privacy policy that includes detailed information about what kind of data the LZVO is collecting, how they are used and who can access them.

You have your own right to control your privacy and the LZVO respects it deeply. It is very important for the LZVO to be able to help you to use this right. For this purpose, we have prepared detailed information that is presented in the following sections.

Please read this privacy policy and contact the LZVO, if you have any questions or comments.

  1. Your data administrator
    The LZVO is your data administrator. The LZVO contact informations is available here.
    You can contact the LZVO data protection specialist via e-mail or on the website.

  2. Data collected and used by the LZVO
    1. Website browsing statistics
      The LZVO constantly improves its website to improve its use. For this purpose, the LZVO should know what information is the most important for the website visitors, how often they visit it, what browsers and devices they use, what content they mostly read, what regions they ar from and similar demographic and statistical information.

      The LZVO collects this information using the automated tool Google Analytics that allows the LZVO to register and analyse how the visitors use the website.
      Here you can find more about how Google Analytics operates and what kind of information it allows to collect and analyse.

      The LZVO uses these data for its legal interests as an association to improve its understanding of the visitors' needs and preferences, to improve its services and accessibility to the LZVO public information.
      You can stop the data collection by Google Analytics at any time, as described here.

    2. Registry log
      The server on which the LZVO website is hosted can also log the requests from you (the websites visited by you, the device and the browser that you use, your IP address and the time of access). These data are used for technical purposes – to ensure proper functioning and safety of the website and to investigate potential security incidents.
      The basis for collection and use of these data is the legal interest of the LZVO to ensure the technical availability and security of the LZVO website.

    3. The information provided by you
      The LZVO processes the personal data that you have submitted by registering on the LZVO website or by filling in an application for accessing the Latvian Medicines Verification System (LMVS), or that have been obtained from you in another way in regards to the services that we provide or will provide to you or your company, by fulfilling the signed agreements. These personal data might include your name, surname, work position, telephone number, e-mail address and other information that is necessary for your identification.
      LZVO needs to process these personal data to fulfil its contractual and legal responsibilities, to prevent fraudulence and ensure that LZVO grants access to the LMVS only to the individuals who have the right to it according to Delegated Regulation No. 2016/161,
      The legal basis for such data processing is the preparation for signing the agreement, signing the agreement and fulfilling the legal requirements.

    4. The information acquired from other entities
      We can update the information that was received from you (as described above) with information that has been acquired from other entities. These entities might include the professional organisations that you belong to, the companies that you are associated with, the European Medicines Verification Organisation and public registries. Such additional personal data might include your contact information, data about your education and speciality, information about your professional qualifications, data about representation rights and your address.
      LZVO needs to process these personal data to fulfil its contractual and legal responsibilities, to prevent fraudulence and ensure that LZVO grants access to the LMVS only to the individuals who have the right to it according to Delegated Regulation No. 2016/161,
      The legal basis for such data processing is the preparation for signing the agreement, signing the agreement and fulfilling the legal requirements.

  3. Cookies
    1. What are cookies?
      Cookies are little text files that the website saves on your computer or mobile device when you visit the website. It allows the website to remember your actions and preferences (registration, language, font size and other display options), so that you don't have to indicate them again every time you visit the website or switch pages.

    2. How does the LZVO use the cookies?
      The LZVO uses the cookies to collect your IP addresses and browsing information, the websites visited by you and the time that you have spent on each page. They allow the website to remember your system and preferences.
      Other cookies allow the LZVO to track the data flow on the website and the interaction between the users and the website. The LZVO will use these data to analyse visitors' activities and to improve their experience. These cookies will be saved and used by Google Analytics.
      The cookies are stored on your device only if you agree to it (unless the cookies are required for technical functioning of the website). However, you should consider that, if you don't agree to the use of cookies, certain functions of the website can stop working properly or at all.
      The legal basis of the use of cookies is the LZVO legal interest to ensure the technical functionality of the website. When the cookies are used to remember your preferences or for statistical purposes, the legal basis is your consent.

    3. How to control the cookies?
      You can control and/or delete the cookies as you like – see more detailed information here. You can delete all the cookies stored on your computer and you can set the web browser not to save cookies. But in that case you have to manually indicate your preferences every time you visit the website, and some services and functions may not work properly.

  4. Marketing
    If you have subscribed to the news updates on the website or have provided company contact details to the LZVO in another way, the LZVO can send you news and legal information that could interest you and could be related to the creation and operation of the LMVS and/or the European Medicines Verification System. You always have the right to unsubscribe from receiving such news.

  5. Profiling
    The LZVO can use the statistical data about the website visits to analyse the tendencies and demographic characteristics of the LZVO visitors, but the LZVO does not assign an individual profile for each visitor.

  6. You can access your data
    The LZVO service providers that are responsible for data analysis and development of the website can access the statistical data about the website visitors.
    The LZVO partners that provide the tools for the content administration and maintenance of the website can access the technical log files.

    Google Analytics is provided by Google Inc. (an American company) that has access to the statistical data collected by this tool. Google Inc. has agreed to the EU-US privacy protection principles and joined the EU-US Privacy Shield Framework. It confirms that this service provider follows the EU privacy standards. This service provider has also legal obligations that are required for ensuring privacy (see here).
    Our partner can access the cookies.

  7.  How long does the LZVO store the data?
    The LZVO uses the collected statistical data for analysis for up to 2 years.
    Cookies usually expire within a shorter period (in a day, week or month), sometimes they expire within a year.

  8. Your rights and how to use them
    You can exercise your rights by contacting the LZVO via e-mail
    • You can demand to access your personal data;
    • You can demand to edit your personal data;
    • You can withdraw your consent to the processing of your personal data, if applicable.

      In some cases, you have the right to request limitations of the processing of your personal data or to object to the processing of your personal data. In such cases, you can exercise your right and demand to delete your personal data.
      You can use your rights according to the applicable regulations of the EU and the Republic of Latvia.
      If the personal data have been deleted as per your request, the LZVO will save only a copy of the data that are required to protect its legal interests or the legal interests of the third parties, to fulfil the orders of the governmental institutions, to settle disputes, to prevent problems or to fulfil any agreement that you have signed with the LZVO.
      You can reject the use of cookies in the browser settings or here:

  9. The right to submit a complaint
    If you think that your privacy rights have been violated, you can submit your complaint to a EU institution according to your permanent place of residence. You can find a contact list of such institutions, by following this link.